Toyota amends its logo in Europe and Azerbaijan

In consonance with alterations, the new logo will consist of two colors- white and black, and the previously existing “Toyota” word will no longer appear. Alongside this, the font of “Toyota” in written texts will shift to a new vision, and it is going to be applied very soon.

Eldaniz Jafarov, PR manager of Toyota Baku Center, briefed to Report: “The implementations coming out of this decision is also applicable to Azerbaijan. Toyota reveals its brand being acclaimed in Europe, and to attain this popularity, just having a logo is sufficient. It is a design for the future, and now its presentation means the launch of a new era for Toyota. The symbol exemplifies maneuverability, digital technology, and advancement. A changeover of the rebrand emblem from 3D format to 2D depicts smoother adaptation to the digital world. All these stages are achieved according to the company’s new strategy for 2025.

Highlighting the last point, Toyota intends to adjust its sign only for the European continent. As Azerbaijan is part of Europe, new amendments will be valid in our country as well. The logo persists unchanged for other continents.”